Dynamic Web Sites (Web 2.0)

Central Florida CRM Solutions are experts in Web 2.0

The modern internet experience for most users is markedly different than the historic web 1.0 model. The difference is profound!

Web 1.0 is the basic philosophy of PUBLICATION, where a company creates a staticly rendered website that acts like an electronic version of a catalogue, or print advertizement. With Web 1.0 the aim is to provide an electronic version of a companies value proposition, and the only dynamics, if any, are rudimentary options for consumers to contact the company concerned, perhaps using forms or form to email scripts. Web 1.0 is the most basic iteration of web presence. They typically lack client areas, login areas and present the same "face" to every user

Web 2.0 is the now more 'current' philosophy of dynamic websites, that are able to present information and content which is RELEVANT to the user. It also embraces the modern popularity of "communities", Social-Networking, Blogging, Wiki's, Knowledgebase, Frequently Asked Questions, and offers each user to the website a unique and tailored experience. Web sites offering 2.0 functions are fluid, self-sustaining, and typically offer account controlled access to premium backend content, customer area's, helpdesk functions, consumer account area's, eCommerce, Shopping Carts, Order Tracking and Status facilities and much much more Central Florida CRM Solutions argues that the journey to a holistic 360 degree view of your customers and their interactions with you starts with all channels; and comes in 3 forms;

  1. Interactive, Dynamic and Consumer Relevant Content and Resources on the Web
  2. An acute ability to bring the Web side of a companies business in harmony with Front and Back Office operations. Monitoring, live-statistics, analytics, and the ability to communicate with your web users in real-time, exactly the same way you do in person, at the retail or commercial premises, and to offer your web consumers the ability to talk to you in real time. The only way you can assess, measure and determine the success or failure of the content on your website is with LIVE and DYNAMIC monitoring in real time of all of your customer interactions on the Web and the ability to tweak, tune and adapt as usage patterns change
  3. A tighly integrated Customer Relationship Management Solution that ties together all front and back office facets of your business, that is tied into your marketing strategies AND your website in realtime. So no matter how your customers choose to interact with you, you have that complete 360 degree view of the consumer.

Summary

Gone are the days where a simple 4 page HTML or FLASH website, with a home page, about us, contact us, and Products/Services page will meet the needs of consumers. A static, never-changing, never updated website will only ever be visited by your potential clients once, and if they cannot IMMEDIATELY find what they are looking for they WILL abandon your site and continue looking for an alternative. Web 2.0 is a critical element in the succesfull 21st Century business. Are you Web 2.0 ready? Contact Us to find out more details! But most of all, please do NOT spend thousands or tens of thousands of Dollars on a Web1.0 website! This serves nothing other than allowing your web design company to show off their art, but it will NOT satisfy the needs and expectations of todays consumers.